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The Luxe Skin-Plumping Serum I Religiously Use Is on Sale for ’90s Prices at This Brand’s ‘Shop Like It’s 1996’ Event

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As a beauty writer, I spend most of my day discovering new products and writing about them. But a lot of behind-the-scenes hours happen, too. I try to add a new skincare product to my lineup every month to test, and sometimes, the products I’m giving a chance to make it on to my permanent routine. And the ones that do I love, I tend to keep fully stocked in my bathroom. Truth be told, that can get pricey. But this week, I’ve found the best way to keep my personal stash (and yours) filled while saving money.

OSEA, the clean, “seaweed skincare” brand beloved and used by celebs like Victoria Beckham (she’s a fan of their best-selling body oil), Kourtney Kardashian, and Mandy Moore, to name a few, is having a special sale to celebrate the Leap Year. In fact, it’s so special, they’ve converted their entire site and brought it back to the ’90s! During OSEA’s “Shop Like It’s 1996” Sale, you can shop highly effective, luxury skincare for around the same prices they were in the ’90s, which was when the brand first launched.

When I learned about the sale, I just knew I had to stock up on a few of my favorites that keep my dry skin quenched. After all, OSEA rarely ever goes on sale. In fact, I can’t even remember the last time they had a big sitewide sale. But right now, you can find deals up to 40% off. As someone who religiously uses OSEA’s hydrating hyaluronic serum, that works wonders at leaving my skin looking plump and youthful, I’d say this is the ONE skincare sale you’ll want to shop this week. Ahead, learn more about my favorite product as well as a couple more you’ll want to snag today.

beauty writer pick

OSEA Hyaluronic Sea Serum

$68 $88 23% off

Not all hyaluronic acid serums are created equal. OSEA’s Sea Serum goes above and beyond. It deeply hydrates your skin, no matter how dry it is, and leaves your complexion with the dewiest glow. The Sea Serum’s formula is crafted with Japanese miru seaweed, which helps to balance the skin’s moisture levels. It also contains hyaluronic acid to seal additional moisture into the skin. It also works to plump and fill in lines. Lastly, there is volcanic marine ferment, which is a “unique marine ferment effectively plumps and smooths fine lines,” per the brand. At nearly 25% off, you bet I’m taking advantage of that price.

beauty writer pick

OSEA Undaria Algae Body Butter

$44 $56 21% off

With spring coming up fast, you’ll want to refresh your beauty supply with products that’ll give you soft, smooth arms and legs. One such product worth adding to your routine? OSEA’s Undaria Algae Body Butter. It’s described as being a “next-level” body butter containing nutrient-rich ingredients such as Undaria seaweed, shea butter, and ceramides. It’s even said to “transform cry, crepey skin to soft, smooth, and supple” fast and keep it hydrated for up to 72 hours. It’s a must-buy for me!

beauty writer picks

OSEA Undaria Algae Body Oil

$84 $100 16% off

Victoria Beckham once shouted out OSEA’s Undaria Algae Body Oil as a product she uses to unwind and help “lock in moisture.” As someone who loves testing out celeb-loved products (see: Salma Hayek’s secret to amazing skin without Botox), this is definitely going in my shopping bag. It was made to be a “one-of-a-kind” oil that glows, firms, and keeps skin moisturized. It was even made to smell absolutely delicious with fragrance notes of grapefruit, lime, cypress, mango, and mandarin.

OSEA’s “Shop Like It’s 1996” event won’t last long. In fact, you only have until the end of this weekend to shop. Everything I’ve tried from the brand has been gold on my dry skin, so I highly recommend taking advantage of these ’90s prices while you still can.

Before you go, check out our slideshow below:

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